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Bulgarian Plum Festival - 19-22 September 2015

Monday, Sep 07, 2015

Troyan Municipality joined the competition for the award “European festival” with the Bulgarian Plum Festival. It is our genuine desire to popularize a unique for the region and the country tradition and to make as many people as possible familiar with the opportunities for cultural tourism and entertainment that our town offers. Our main goal is not just to preserve the spirit of the centuries-old tradition but also to upgrade the achieved by introducing innovative practices, including new audiences and creating a modern cultural product which will have not only cultural but as well social and economical value. We believe that our participation in the project “Europe for the festivals. The festivals of Europe” will give us the chance not only to pass our experience on other participants but also to obtain ideas and inspiration from their achievements.
This year (2015) from 19 till 22 of September, at the Bulgarian Plum Festival Troyan Municipality will go beyond the limits of traditional artistic expression and will again break the conventional way of thinking and formats. We create new forms of self-expression, attract new audiences from all parts of the country, rely on new partnerships, open the limits between artists – professionals and amateurs, adopt new spaces as performance stages, produce new social effects of solidarity and identity, based on location, neighbourhood, town, etc.
For another consecutive year we turn the existing celebration into an innovative event which creates and spreads cultural products that reflect the local identity, related with the growing and processing of the plum fruit as a part of the Troyan cultural life, i.e. we transform the traditional holiday into an innovational event that creates, spreads and produces unconventional cultural products – a new problem/interpretation of an already familiar topic has been introduced.
Every year the event presents the problem connected with saving the environment when growing plum trees, interprets the topic of traditional production of plum brandy in the Troyan region in a new way, revives cultural traditions and rituals from the routine and means of living of the population through demonstration forms represented through forms of art (music, dance, theater, caricature, etc.), organizes eco and educational activities among the target groups.

Source: festivalnaslivata.com